ABOUT OWAYKI
OWAYKI, IS MORE THAN A BRAND
— it’s a symbol for those who dare to leave the familiar and embrace the unknown. While many around the world refer to it as the “King of Adventure” the brand goes beyond the name, inspiring people to step out of their comfort zones and discover the world. we offer not only the gear for exploration but also the mindset and spirit to conquer new horizons. For every adventurer, OWAYKI is the call to discover, to connect with the world and with oneself. It empowers the “Kings of Adventure” to find a deeper connection and shared energy, wherever they may roam—from global campsites to remote shelters, fueling the drive to explore and conquer the unknown.
OWAYKI is a brand owned by EPTURE Company in New Zealand, where it collects outdoor trend equipment from around the world, mainly in three categories as the main direction: outdoor camping, snowboarding equipment, outdoor daily wear equipment and accessories.
Explore the world's best outdoor gear
We will continue to explore and discover the world’s use of outdoor equipment combined with a series of assessments and suitability in your area!
OWAYKi will not recommend those poor quality, high price equipment, because it is not in line with our values, look very cool, good quality, reasonable price products are worth exploring and included in OWAYKI!
Collect your ideas and create for you
OWAYKI is an open social e-commerce portal, we hope to receive your outdoor equipment creative needs, we will design and produce according to your ideas….. View More.
Outdoors with music is more empowering
New Zealand native rapper Lil Temi teamed up with OWAYKI to create a camp music day about outdoor trends