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Gear Up. Get Out.  Go Your Way.

What is owayki?

OWAYKI is a 100% New Zealand-owned online outdoor gear retailer

OWAYKI is a distinctive brand we are striving to build.

it’s a symbol for those who dare to leave the familiar and embrace the unknown. While many around the world refer to it as the “King of Adventure” the brand goes beyond the name, inspiring people to step out of their comfort zones and discover the world. we offer not only the gear for exploration but also the mindset and spirit to conquer new horizons. For every adventurer, OWAYKI is the call to discover, to connect with the world and with oneself. It empowers the “Kings of Adventure” to find a deeper connection and shared energy, wherever they may roam—from global campsites to remote shelters, fueling the drive to explore and conquer the unknown.

At OWAYKI, our mission is built on a few bold and simple goals.

 affordable pricing,

on-trend design, 

durable quality made for New Zealand’s ever-changing environment.

At OWAYKI, we stay true to three core goals: affordable pricing, on-trend design, and durable quality made for New Zealand’s ever-changing environment.

We believe good outdoor gear shouldn’t cost a fortune. That’s why we focus on delivering high-quality products at fair prices — giving you more freedom to explore. Our style is inspired by global street trends and outdoor culture, striking the perfect balance between personality and performance.

Most importantly, everything we create is tested and ready for Aotearoa’s wild side — from wind and rain to rugged trails.
Because in our eyes, real style should stand up to real adventure.

OWAIKI IS MORE THAN A BRAND

Community Driven, Future Focused

Explore the world's best outdoor gear

We will continue to explore and discover the world’s use of outdoor equipment combined with a series of assessments and suitability in your area!

OWAYKi will not recommend those poor quality, high price equipment, because it is not in line with our values, look very cool, good quality, reasonable price products are worth exploring and included in OWAYKI!

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GET $5 OFF

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By signing up you agree to receiving email marketing material.

Free Worldwide shipping

On all orders above NZD $95

Easy 30 days returns

15 days money back guarantee

International Warranty

Offered in the country of usage

100% Secure Checkout

PayPal / MasterCard / Visa

What Makes OWAYKI Gear Different

You might have seen similar-looking gear elsewhere.
But this version isn’t just picked off a shelf — it’s built for the way New Zealanders explore life outdoors.

We’ve used this gear ourselves — not just on weekend camping trips,
but on muddy forest hikes, coastal sunrise walks, festival weekends, car boot adventures, and even day trips into the hills after work.

Every fabric, zipper, pocket and clip has been tested across real environments and situations —
so it’s not just durable, it’s adaptable.

From gear that performs on the trail to pieces you’ll want to carry every day, OWAYKI is built for real use — and made to look damn good while doing it.

Why Buy from OWAYKI?

  • Thoughtfully selected & field-tested for Kiwi adventures

  • Lighter, better-looking, ready for modern outdoor life

  • Backed by a 30-day return promise

  • Includes setup tips & usage guide for first-time explorers

You’re not just buying gear —
You’re buying into the confidence to go further.